black-friday
AI commerce platform — what we build, what we learn, and what's worth your time.
Shop your own store the way an AI agent would: a pre-Black-Friday test script
Ask ChatGPT, Claude and Copilot your customers' top questions about your shop, log every wrong or missing answer, and fix the source before Black Friday.
Oct 31, 2026
Your robots.txt lists the pages you wanted hidden: protecting wholesale prices, VIP discounts and unreleased products on a small shop
robots.txt is a public file, and every Disallow line in it is a signpost. A 10-minute check of your own shop's robots.txt, and where wholesale price lists, VIP discount pages and test collections should live instead: behind a login, a password, or unpublished.
Oct 25, 2026
Returns, refunds and haggling are among the first jobs shoppers give their AI agents: write your returns and discount rules so an agent reads them right
Shoppers are starting to send AI agents to handle returns, refunds and price talks. Before Black Friday, rewrite your returns and discount rules so software reads them right, and test how ChatGPT, Gemini and Perplexity summarise them today.
Oct 23, 2026
When Shopify goes down on a sales day: a small shop's outage plan before Black Friday
Last Cyber Monday a Shopify login fault locked merchants out of their admin and POS during the busiest hours of the year. You can't prevent a platform outage. You can shorten the damage. Here is a one-page plan to set up before Black Friday.
Oct 20, 2026
Anyone can type /discount/WELCOME10 after your store's URL: auditing guessable discount codes before Black Friday
A Shopify discount code works for anyone who knows it, and codes like WELCOME10 are easy to guess. A 15-minute pre-Black-Friday audit: find guessable codes, cap them, restrict who can use them, move public offers to automatic discounts, and watch the Sales by discount report.
Oct 19, 2026
Google's Universal Cart before Black Friday: price-drop and restock alerts make your product feed a holiday sales channel
Google's Universal Cart lets shoppers save products from many stores in one cart, alerts them to price drops and restocks, and checks out with Google Pay or hands off to your site. What it reads from your Merchant Center feed, and a pre-Black-Friday checklist for a small shop.
Oct 17, 2026
Test your holiday redesign on AI shoppers first: what Shopify SimGym checks, and why it doesn't replace a real test
Shopify's SimGym sends AI shoppers through a draft theme and compares its add-to-cart rate with your live one. A pre-Black-Friday routine for a small shop: what to run, what the results mean, what it costs, and the real-customer check that has to follow.
Oct 13, 2026
ASOS's hijacked app notification: locking down the email, SMS and push tools that can message your customers before Black Friday
Attackers got an ASOS employee's login by posing as a trusted contact, then used it on third-party platforms to push a message to customers. A small shop has the same exposure in its newsletter, SMS and push tools. An afternoon checklist, and the message to have ready.
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